EQT is pleased to announce that the EQT VIII fund (“EQT Private Equity”) and Oakley have agreed to sell Facile.it (“Facile” or “the “Company”), Italy’s largest online price comparison platform, to Silver Lake.

Founded in 2008 and headquartered in Milan, Facile.it is Italy’s leading destination for consumers to compare prices for motor insurances, utilities, financial products, and much more, helping users save time and money, and making their everyday life easier. 

During EQT Private Equity’s ownership, Facile.it has continued to pioneer the Online Price Comparison market in Italy, developing innovative products that save its users hundreds of millions of euros every year. Over time, Facile.it has expanded its diversified product offering and unique omnichannel distribution proposition, which underpin its long-term growth trajectory and allow it to benefit from the continued market digitalization and e-commerce penetration.

EQT Private Equity has invested significantly in Facile, future-proofing its technology architecture, expanding its management team, and developing unique omnichannel distribution capabilities, while continuing to reinforce its brand. In 2021, the Company reached EUR 140 million revenues and is today well-positioned for its next phase of growth.

Dominik Stein, Partner within EQT Private Equity’s Advisory Team, said, “Facile.it is a great example of how EQT can help unlock a company’s full potential by combining our local-with-locals approach and deep sector expertise, with our long experience from developing tech companies. EQT is proud of having been a part of Facile’s remarkable growth trajectory and development. We would like to thank the whole management team for the trusted partnership over the past four years. We would also like to thank our co-investor Oakley Capital, the Advisory Committee members and all employees for their daily commitment in making Facile.it the unique company it is today.”

Christian Lucas, Co-Head of Silver Lake EMEA, said, “Facile is an exceptional business with a differentiated and powerful value proposition for customers, channel partners and financial service providers. We are truly impressed by what Tobias and the rest of the team have built over the past years. The company is now Italy’s leading online destination for consumers to compare prices with a market-leading tech platform and unique omnichannel capabilities across its agent networks and stores. Investing in high-growth and pioneering business models with differentiated technology capabilities is at the core of our mission. We look forward to partnering with Tobias and the rest of the management team to significantly invest in the business and drive further growth and value creation over the coming years by contributing our experience from investments in multiple similar businesses across Europe.”

Tobias Stuber, CEO of Facile.it, said “On behalf of the Facile.it management team and all employees, I would like to thank EQT and Oakley for the successful, collaborative, and highly productive partnership over the past four years on our journey towards capitalizing further on our position as a landmark destination for Italy’s household spending. Thanks to their support, we are in an even better position today for the next phase of our growth with our new partner Silver Lake.” 

The transaction is subject to customary conditions and approvals and is expected to close in Q3, 2022. 

Goldman Sachs acted as the exclusive financial advisor, Latham & Watkins as legal advisor to EQT. 

Contact EQT Press Office, press@eqtpartners.com, +46 8 506 55 334